Thursday, December 29, 2011

NYC New York Color lip gloss review














My husband, bless his heart, is not always the best at stuffing stockings, so I generally take it upon myself to to treat myself to a few goodies just in case! This year I was lucky enough to win one of Influensters Holiday VoxBoxes - a small box full of free samples and tasty treats to try.

First up for review: NYC New York Color Liquid Lipshine. I confess, whily I'm a thriftygrrl at heart, I don't skimp on makeup - a variety of Clinique, Aveda, and Bare Escentuals lip glosses are stashed around my house in purses and coat pockets. So, I was admittedly skeptical about a drugstore brand, especially one so cheap ($2.49!!) Happily, the gloss had good pigmentation and was not too sticky - it really felt comparable to my pricier products. According to the package, it also has Vitamin E to provide shine and a moisturizing feel. The formula is non-sticky, super shiny & soft. Available in 10 on-trend shades from neutral nudes, to berries & fuchsias. I've never paid attention to the brand before, but since trying it out, I've spotted displays at CVS and Target. Visit newyorkcolor.com to check out all shades and fun products from New York Color!

Thursday, March 24, 2011

Tokidoki - like a makeup Happy Meal for moms

Ok, first let me admit I got this cute Tokidoki eyeshadow palette free from the Vogue Influencer Network, but it was something I'd been mulling since I first saw it mentioned in a Sephora beauty insiders email months ago promoting the launch of the Tokidoki line.


The palette is much larger than I expected (think lunchbox, not compact, in width!), the colors very wearable, and the characters are adorable. The set also comes with a sheet of Tokidoki themed magnets which I suppose would look perfectly on-trend in a high school locker. Mine however were seized unceremoniously by a 3-yr-old with a single "Mine!" On the plus side, the tin (once empty) will be the perfect on-the-go play-set for him to keep the magnets - I'm thinking long car rides, chilling in a shopping cart, waiting at the Doctor's office. Brilliant!

So, if anyone from Tokidoki stumbles across this, consider a new marketing angle - it's essentially a makeup Happy Meal for moms, complete with a toy inside for my kiddo. It'd be much more easier to justify trips to Sephora if I explained I was just toy shopping...